The first version of this guide focused on what has traditionally been the ‘local’ bar: the local neighborhood bar, small with a sitting capacity of the 10 to 40, an element of casualness and where everybody knows everyone. Though this bar still exists the local has also come to mean large bars (over 100 sitting capacity), more professionally managed and which are not just patronized by consumers from the neighborhood. These are the kind of bars which traditionally used to be destinations for weekend outings. The larger kind of bar have sprouted in urban estates making them almost as ubiquitous as the small ‘locals’. Another shift has been towards ‘hip’ locals; neighborhood ‘lounges’ where significant amounts of money are invested in the interior design and creating an impression of modern, chic and trendy. The evolution of the local has been driven by access to large amounts of capital by some entrepreneurs, the attraction of scale as a way to succeeding fast ( shock and awe strategy aimed at attracting attention and intimidating competition) , changing drinking habits for instance bar hoping ;moving from bar to bar within one drinking session, consumers search for better experiences at relatively affordable costs among other reasons, the need to differentiate as a result of increased competition in the business. This guide will give insights which cut across the different kinds of ‘locals’.